SESSION SUMMARY

Follower-Centered Leadership
The management program is focused on leadership; specifically how to create follower-centered leadership and implementation programs. Leadership is maturing in our industry. Now is the time to learn about new technology practices that deliver more effective leadership practices.

Talking About Information Technology
This key note program focuses on straight talk about technology in the multifamily industry. A great opportunity to debunk the myths, address the rumors, while highlighting positive change. Of course this offering will be filled with the traditional industry humor audiences love and many require to make their monthly dinner attendance.

High-Tech Leasing and Marketing
The leasing session is all about ways to apply technology in leasing and marketing. Best business practices featuring successful companies will drive home these concepts. Our most effective professional leasing teams are exploiting technology, getting more leases and generating volumes of qualified traffic at the communities.

Becoming a Resident Service Star
The final component of this system focuses on Russ’ core concepts for elevated resident management. Attendees will be impressed with available electronic media tool offerings that can be implemented and deployed for competitive resident management.